Writing for Business Success/Organization and outlines/Overview and Objectives

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Overview

In this learning pathway, you will explore how the rhetorical and cognate strategies can be used to better anticipate and meet audience needs to create successful speeches. You will also learn how to use organizational structures, principles and outline planning frameworks to build the content of your speeches. Finally, you will learn how to apply various types of transitions that help audiences understand how a speaker’s main ideas are connected.



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Objectives

When you complete this learning pathway, you will be able to:

  • Describe the three main components of the rhetorical situation.
  • Describe how to use nine cognate strategies to create engaging speeches.
  • Apply essential speech organizing structures, outlines and principles in different speech types and contexts.
  • Apply different types of transitions to connect ideas effectively in speeches.