Writing for Business Success/Introduction to Business Communication/Important to communicate well

“	I know that you believe that you understood what you think I said, but I am not sure you realize that what you heard is not what I meant.	”
—Robert J. McCloskey

Required reading

Read Business Communication for Success: "Chapter 1 Introduction and section 1.1 Effective Business Communication" (pp.4-10).

These readings describe communication as an activity, skill, and art incorporating a wide range of human learning and knowledge. For example, think about how you learned to talk, tell stories, write, text in online media, and present yourself in a job interview. Communication is key to success in personal relationships, in the workplace, and as a citizen. It influences your thinking about yourself and others, and how you learn. In business contexts, your communication represents both you and your employer, and communication skills are a consistent priority in employment opportunities.

Reflection

In your learning journal blog:

• Make notes on what you understand as the key to effective communication.
• Do the Introductory exercises (p. 4), which invite you to reflect on your short and long-term goals, and the chapter exercises (pp. 9-10), which ask you to practise writing a ‘cold call’ script and job description.
• Remember to tag or label your post using the course code: ccom101 (This is needed to harvest a link to your blog post in the course feed.)
• Look in the course feed to see what others have written.