Leading and Managing People/PMAN102/The happy workforce/VideoQuiz

Reward and punishment as motivators

Do you think the best way to ensure employees perform is by rewarding them when they reach their goals and punish them when they don't?

Watch this video on Youtube, where business analyst Daniel Pink explains why reward and punishment are not always the greatest motivators. He explains why the reward and punishment technique of motivation actually tends to reduce innovative thinking and better performance.

Daniel Pink and the puzzle of motivation

Having viewed the video signpost, please share one "take-home message" on WENotes below.

For example:

• My main take-home message is ....
• The most important aspects of motivation are ....